Access Architecture sought a new visual identity for their upcoming tour of Mumbai, India. They wanted it to mirror the architecture of the city without any obvious imagery (buildings, windows, etc).

Mumbai is home to the second largest number of Art Deco buildings in the world, so this was a natural starting point.

The type pairings, colors, and use of line all reflect the spirit of this movement, with the main arch motif resembling the Gateway of India, a primary landmark on the tour.

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